Unified communication market in state of flux

The unified communication (UC) market has seen innovation from many of the major players in recent months. ShoreTel released version 13 and Microsoft integrated Skype with their UC platform Lync, just to name a few. Many of these new features and benefits are affecting businesses in a number of verticals.

Jon Arnold has a new column for the blog UCStrategies, that examines these recent industry changes and what they might mean for the future of business communication.

“This market continues to move faster than either buyers or sellers can adapt, but UC is too empowering for businesses to ignore,” writes Arnold. “Times of flux can be great opportunities – especially where UC’s value proposition is far from entrenched – and the next wave could just as well come from outside the usual suspects as from the inner circle we’re all familiar with.”

The increased tweaking of systems can be a good thing, according to Arnold, as it can be a sign of continuous improvement and consistency. More providers are also looking into adding or bolstering existing cloud options which can show where the future lies. In the end, UC is not about adding more tools for employees to use. It’s about collaboration. 

Even with the positives, companies are faced with so many options that deciding which one to go with can be a problem for IT decision makers. UC is a developing technology that is ever-evolving and something that must be considered when choosing solution.

Investing in a unified communication solution provides a number of benefits for companies of all sizes. Businesses in Ohio that are interested in implement a UC strategy should consider partnering with an IT consulting firm.

From our offices in Dayton, Columbus, Cincinnati and Cleveland, PRO OnCall is your single-source technology consulting service, offering managed IT support, unified communications solutions and on-call IT support.